Strategic brand management and development : creating and marketing successful brands
(eBook)

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Average Rating
Published
Abingdon, Oxon, England ; Routledge, [2021].
Physical Desc
1 online resource (369 pages) : illustrations
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Format
eBook
Language
English

Notes

General Note
Includes index.
Local note
Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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Citations

APA Citation, 7th Edition (style guide)

Lalaounis, S. T. (2021). Strategic brand management and development: creating and marketing successful brands . Routledge.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Lalaounis, Sotiris T., 1980-. 2021. Strategic Brand Management and Development: Creating and Marketing Successful Brands. Routledge.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Lalaounis, Sotiris T., 1980-. Strategic Brand Management and Development: Creating and Marketing Successful Brands Routledge, 2021.

MLA Citation, 9th Edition (style guide)

Lalaounis, Sotiris T. Strategic Brand Management and Development: Creating and Marketing Successful Brands Routledge, 2021.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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Grouped Work ID
706d3abd-a847-a010-7101-209f2daf4e84-eng
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Grouping Information

Grouped Work ID706d3abd-a847-a010-7101-209f2daf4e84-eng
Full titlestrategic brand management and development creating and marketing successful brands
Authorlalaounis sotiris t
Grouping Categorybook
Last Update2024-01-02 09:45:35AM
Last Indexed2024-05-01 04:06:01AM

Book Cover Information

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First LoadedJan 17, 2024
Last UsedApr 9, 2024

Marc Record

First DetectedJan 02, 2024 09:49:14 AM
Last File Modification TimeJan 02, 2024 09:49:14 AM

MARC Record

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85640|u http://ebookcentral.proquest.com/lib/yln-ebooks/detail.action?docID=6419797|x Yavapai Library Network|y All other users click here