Brands and brand management under threat in an age of fake news
(eBook)
Contributors
Published
[Place of publication not identified] : Emerald Publishing Limited, [2020].
Physical Desc
1 online resource (117 pages) : illustrations.
Status
More Details
Format
eBook
Language
English
ISBN
9781839829093 (e-book)
Notes
Bibliography
Includes bibliographical references.
Local note
Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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Citations
APA Citation, 7th Edition (style guide)
Plangger, K., & Pitt, L. (2020). Brands and brand management under threat in an age of fake news . Emerald Publishing Limited.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Plangger, Kirk and Leyland, Pitt. 2020. Brands and Brand Management Under Threat in an Age of Fake News. Emerald Publishing Limited.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Plangger, Kirk and Leyland, Pitt. Brands and Brand Management Under Threat in an Age of Fake News Emerald Publishing Limited, 2020.
MLA Citation, 9th Edition (style guide)Plangger, Kirk,, and Leyland Pitt. Brands and Brand Management Under Threat in an Age of Fake News Emerald Publishing Limited, 2020.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
Staff View
Grouped Work ID
4813dbad-b6d0-5dfa-8c1b-418d161ca34d-eng
Grouping Information
| Grouped Work ID | 4813dbad-b6d0-5dfa-8c1b-418d161ca34d-eng |
|---|---|
| Full title | brands and brand management under threat in an age of fake news |
| Author | kirk plangger and leyland pitt |
| Grouping Category | book |
| Last Update | 2022-06-07 21:23:19PM |
| Last Indexed | 2024-04-24 03:18:59AM |
Book Cover Information
| Image Source | syndetics |
|---|---|
| First Loaded | Nov 8, 2022 |
| Last Used | Apr 22, 2024 |
Marc Record
| First Detected | Jan 04, 2022 10:59:12 AM |
|---|---|
| Last File Modification Time | Jan 04, 2022 10:59:12 AM |
MARC Record
| LEADER | 01938nam a2200421 i 4500 | ||
|---|---|---|---|
| 001 | EBC6181389 | ||
| 003 | MiAaPQ | ||
| 005 | 20200805125810.0 | ||
| 006 | m o d | | ||
| 007 | cr cnu|||||||| | ||
| 008 | 200805s2020 xx a ob 000 0 eng d | ||
| 020 | |a 9781839829093 (e-book) | ||
| 035 | |a (MiAaPQ)EBC6181389 | ||
| 035 | |a (Au-PeEL)EBL6181389 | ||
| 035 | |a (OCoLC)1152053534 | ||
| 040 | |a MiAaPQ|b eng|c MiAaPQ|d MiAaPQ|e rda|e pn | ||
| 050 | 4 | |a HD69.B7|b .B736 2020 | |
| 082 | 0 | |a 658.827|2 23 | |
| 245 | 0 | 0 | |a Brands and brand management under threat in an age of fake news /|c editor, Kirk Plangger and Leyland Pitt. |
| 264 | 1 | |a [Place of publication not identified] :|b Emerald Publishing Limited,|c [2020] | |
| 264 | 4 | |c Ã2020 | |
| 300 | |a 1 online resource (117 pages) :|b illustrations. | ||
| 336 | |a text|b txt|2 rdacontent | ||
| 337 | |a computer|b c|2 rdamedia | ||
| 338 | |a online resource|b cr|2 rdacarrier | ||
| 490 | 0 | |a Journal of Product & Brand Management ;|v Volume 29, Number 2 | |
| 504 | |a Includes bibliographical references. | ||
| 588 | |a Description based on print version record. | ||
| 590 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Brand name products|x Management. | |
| 650 | 0 | |a Branding (Marketing)|x Management. | |
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Plangger, Kirk,|e editor. | |
| 700 | 1 | |a Pitt, Leyland,|e editor. | |
| 797 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u http://ebookcentral.proquest.com/lib/yavapai-ebooks/detail.action?docID=6181389|x Yavapai College|y Yavapai College users click here |
| 856 | 4 | 0 | |u http://ebookcentral.proquest.com/lib/prescottcollege-ebooks/detail.action?docID=6181389|x Prescott College|y Prescott College users click here |
| 856 | 4 | 0 | |u http://ebookcentral.proquest.com/lib/yln-ebooks/detail.action?docID=6181389|x Yavapai Library Network|y All other users click here |
