Revenue management a path to increased profits
(eBook)
Author
Published
New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015.
Edition
Second edition.
Physical Desc
1 online resource (xii, 171 pages)
Status
More Details
Format
eBook
Language
English
ISBN
9781631570940
Notes
Bibliography
Includes bibliographical references (pages 161-166) and index.
Restrictions on Access
Access restricted to authorized users and institutions.
Description
This book describes the emerging field of revenue management and its applications across a broad spectrum of business activities. It recounts the history and development of revenue management and addresses the analytical tools needed to integrate revenue management into management, in general, and financial and accounting practice, in particular. The book discusses and assesses various pricing practices and other revenue management techniques. It gives particular attention to the role of capacity analysis and the connection of revenue management to the theory of constraints. Although revenue management originated in the service industry, it is now practiced across a broad spectrum of business and not-for-profit organizations. This book will be a useful guide to managers at all levels who wish to give greater consideration to the importance of revenue management in their organizations. The second edition reorganizes the presentation of the subject, adds many new examples, and concludes with a chapter on emerging issues.
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Citations
APA Citation, 7th Edition (style guide)
Huefner, R. J. (2015). Revenue management: a path to increased profits (Second edition.). Business Expert Press.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Huefner, Ronald J.. 2015. Revenue Management: A Path to Increased Profits. Business Expert Press.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Huefner, Ronald J.. Revenue Management: A Path to Increased Profits Business Expert Press, 2015.
MLA Citation, 9th Edition (style guide)Huefner, Ronald J.. Revenue Management: A Path to Increased Profits Second edition., Business Expert Press, 2015.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
Staff View
Grouped Work ID
070391f1-4af3-4103-9feb-75a50a6100ae-eng
Grouping Information
| Grouped Work ID | 070391f1-4af3-4103-9feb-75a50a6100ae-eng |
|---|---|
| Full title | revenue management a path to increased profits |
| Author | huefner ronald j |
| Grouping Category | book |
| Last Update | 2022-06-07 21:23:19PM |
| Last Indexed | 2024-05-01 02:08:49AM |
Book Cover Information
| Image Source | syndetics |
|---|---|
| First Loaded | Jun 5, 2023 |
| Last Used | Jan 21, 2024 |
Marc Record
| First Detected | Aug 09, 2021 01:42:42 PM |
|---|---|
| Last File Modification Time | Nov 22, 2021 09:38:06 AM |
MARC Record
| LEADER | 03915nam a2200541 i 4500 | ||
|---|---|---|---|
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| 100 | 1 | |a Huefner, Ronald J.,|e author. | |
| 245 | 1 | 0 | |a Revenue management |h [eBook]:|b a path to increased profits /|c Ronald J. Huefner. |
| 250 | |a Second edition. | ||
| 264 | 1 | |a New York, New York (222 East 46th Street, New York, NY 10017) :|b Business Expert Press,|c 2015. | |
| 300 | |a 1 online resource (xii, 171 pages) | ||
| 336 | |a text|2 rdacontent | ||
| 337 | |a computer|2 rdamedia | ||
| 338 | |a online resource|2 rdacarrier | ||
| 490 | 1 | |a Managerial accounting collection,|x 2152-7121 | |
| 504 | |a Includes bibliographical references (pages 161-166) and index. | ||
| 505 | 0 | |a 1. What is revenue management and why is it important? -- 2. Origins and applications of revenue management -- 3. Introduction to financial analysis of revenue management decisions -- 4. Setting prices: an overview -- 5. Revenue management techniques -- 6. Customer reactions to revenue management techniques -- 7. Additional tools for analysis of revenue management decisions -- 8. Revenue management and capacity analysis -- 9. Revenue management and the theory of constraints -- 10. Relating revenue management to customer value -- 11. Are your customers profitable? -- 12. Making revenue management decisions -- 13. Emerging issues in revenue management -- Notes -- References -- Index. | |
| 506 | 1 | |a Access restricted to authorized users and institutions. | |
| 520 | 3 | |a This book describes the emerging field of revenue management and its applications across a broad spectrum of business activities. It recounts the history and development of revenue management and addresses the analytical tools needed to integrate revenue management into management, in general, and financial and accounting practice, in particular. The book discusses and assesses various pricing practices and other revenue management techniques. It gives particular attention to the role of capacity analysis and the connection of revenue management to the theory of constraints. Although revenue management originated in the service industry, it is now practiced across a broad spectrum of business and not-for-profit organizations. This book will be a useful guide to managers at all levels who wish to give greater consideration to the importance of revenue management in their organizations. The second edition reorganizes the presentation of the subject, adds many new examples, and concludes with a chapter on emerging issues. | |
| 588 | |a Title from PDF title page (viewed on June 6, 2015). | ||
| 650 | 0 | |a Revenue management. | |
| 653 | |a revenue analysis | ||
| 653 | |a revenue management | ||
| 653 | |a yield management | ||
| 655 | 4 | |a Electronic books. | |
| 776 | 0 | 8 | |i Print version:|z 9781631570933 |
| 797 | 2 | |a ProQuest (Firm) | |
| 830 | 0 | |a Managerial accounting collection.|x 2152-7121 | |
| 856 | 4 | 0 | |u http://ebookcentral.proquest.com/lib/yavapai-ebooks/detail.action?docID=2058342|x Yavapai College|y Yavapai College users click here to access |
| 856 | 4 | 0 | |u http://ebookcentral.proquest.com/lib/prescottcollege-ebooks/detail.action?docID=2058342|x Prescott College|y Prescott College users click here to access |
| 856 | 4 | 0 | |u http://ebookcentral.proquest.com/lib/yln-ebooks/detail.action?docID=2058342|x Yavapai Library Network|y All other users click here to access |
| 945 | |a E-Book | ||
