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1) Compendium of brand management

Author

Chunawalla, S. A

Publisher

Himalaya Pub. House

Pub. Date

2009

Language

English

2) Earned value management handbook

Publisher

Association for Project Management

Pub. Date

[2013]

Language

English

3) Design for six sigma as strategic experimentation: planning, designing, and building world-class products and services

Author

Cook, H. E

Publisher

ASQ Quality Press

Pub. Date

2005.

Language

English

4) Product and services management

Author

Avlonitis, George J

Publisher

SAGE

Pub. Date

2006

Language

English

5) Hit makers: the science of popularity in an age of distraction

Author

Thompson, Derek

Pub. Date

[2017]

Language

English

Formats

Audiobook on CD, Book - Regular Print

Description

Read Description

"An Atlantic senior editor presents an investigation into the lucrative quality of popularity in the 21st century to share economic insights into what makes ideas, productions and products successful,"--NoveList.

6) Competitive advantage through mass-customization: self-assessment work book : 39 probing questions and contrasting pairs of examples : what separates the successful from the average?

Author

Tuominen, Kari

Series

Development models

Publisher

Benchmarking Ltd

Language

English

7) Performance measurement in the 21st century: from performance measurement to performance management

Series

Business process management journal volume 10, no. 5

Publisher

Emerald Group Publishing

Pub. Date

c2004

Language

English

8) The pursuit of new product development: the business development process

Author

Annacchino, Marc A

Publisher

Butterworth-Heinemann

Pub. Date

2007

Language

English

9) Design reuse in product development modeling, analysis and optimization

Author

Ong, S. K

Series

Series on manufacturing systems and technology volume 4

Publisher

World Scientific Publishing

Pub. Date

c2008

Language

English

10) The activation imperative: how to build brands and business by inspiring action

Author

Rosen, William

Publisher

Rowman & Littlefield

Pub. Date

2017.

Language

English

11) Sketching user experiences: getting the design right and the right design

Author

Buxton, William

Publisher

Elsevier/Morgan Kaufmann

Pub. Date

c2007

Language

English

12) El ciclo de vida del producto

Author

Makki, Layal

Series

Economía y empresa

Publisher

50Minutos.es

Pub. Date

2016.

Language

Español

13) Careers in consumer products

Series

Insider guide)

Publisher

WetFeet

Pub. Date

c2008

Language

English

14) Wirtschaftlichkeit für Systemlieferanten im Niedrigpreissegment: Stückzahlspezifische Optimierung von Produktentwicklung und Fertigung

Author

Berginski, Michael

Publisher

Diplomica Verlag

Pub. Date

2015.

Language

Deutsch

15) Branding unbound: the future of advertising, sales, and the brand experience in the wireless age

Author

Mathieson, Rick

Publisher

AMACOM

Pub. Date

c2005

Language

English

16) Brand building and marketing in key emerging markets: a practitioner's guide to successful brand growth in China, India, Russia and Brazil

Author

Schaffmeister, Niklas

Series

Management for professionals

Publisher

Springer

Pub. Date

2015.

Language

English

17) Brand desire: how to create consumer involvement and inspiration

Author

Ind, Nicholas

Publisher

Bloomsbury Information

Pub. Date

2016.

Language

English

18) Developing practical wireless applications

Author

Gratton, Dean A

Publisher

Elsevier Digital Press

Pub. Date

c2006

Language

English

19) The brand gym: a practical workout to gain and retain brand leadership

Author

Taylor, David

Publisher

Wiley

Pub. Date

2010

Language

English

Description

Read Description

"This refreshingly simple, practical guide demonstrates how brand management can boost business performance. It is the ideal inspiration for creating growth in today's tough economic times. Following the template of the original version, the book consists of a programme of eight "Workouts" that will help marketers raise their own game in key areas such as insight, portfolio strategy, positioning and innovation"--

20) Product release planning: methods, tools, and applications

Author

Ruhe, Günther

Publisher

CRC Press

Pub. Date

c2010

Language

English

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Catalog Search Results

1) Compendium of brand management

2) Earned value management handbook

3) Design for six sigma as strategic experimentation: planning, designing, and building world-class products and services

4) Product and services management

5) Hit makers: the science of popularity in an age of distraction

6) Competitive advantage through mass-customization: self-assessment work book : 39 probing questions and contrasting pairs of examples : what separates the successful from the average?

7) Performance measurement in the 21st century: from performance measurement to performance management

8) The pursuit of new product development: the business development process

9) Design reuse in product development modeling, analysis and optimization

10) The activation imperative: how to build brands and business by inspiring action

11) Sketching user experiences: getting the design right and the right design

12) El ciclo de vida del producto

13) Careers in consumer products

14) Wirtschaftlichkeit für Systemlieferanten im Niedrigpreissegment: Stückzahlspezifische Optimierung von Produktentwicklung und Fertigung

15) Branding unbound: the future of advertising, sales, and the brand experience in the wireless age

16) Brand building and marketing in key emerging markets: a practitioner's guide to successful brand growth in China, India, Russia and Brazil

17) Brand desire: how to create consumer involvement and inspiration

18) Developing practical wireless applications

19) The brand gym: a practical workout to gain and retain brand leadership

20) Product release planning: methods, tools, and applications